watchword™ Creator compliance monitoring for regulated brands on TikTok Shop.
Pricing

Every creator video about your brand, checked every day.

Each plan covers daily monitoring of new creator videos and a review of the last 30 days when you join.

Every plan is priced per brand, for brands selling on US TikTok Shop.

Every plan is priced per brand, for brands selling on US TikTok Shop.

Starter
$500

per brand, per month, billed annually ($6,000 a year)

Monthly: $600 per brand, per month, cancel anytime

  • 1 brand, US TikTok Shop
  • Up to 50 new creator videos a month
  • Review of the last 30 days when you join
  • Check-in call at onboarding
GrowthMost brands
$1,000

per brand, per month, billed annually ($12,000 a year)

Monthly: $1,200 per brand, per month, 3-month minimum

  • 1 brand, US TikTok Shop
  • Up to 200 new creator videos a month
  • Review of the last 30 days when you join
  • Check-in call at onboarding, then quarterly
Scale
$2,000

per brand, per month, billed annually ($24,000 a year)

Monthly: $2,400 per brand, per month, 3-month minimum

  • 1 brand, US TikTok Shop
  • Up to 800 new creator videos a month
  • Review of the last 30 days when you join
  • Check-in call at onboarding, then monthly

More than one brand, or more than 800 videos a month? Talk to us.

Prices in USD, before applicable taxes.

Every plan includes
  • Daily scanning of new creator videos about your brand
  • Product claims review against FDA and FTC rules
  • Paid creator disclosure review
  • Brand safety review
  • A review queue with the moment in the video, the line and the reason
  • Drafted edit requests to send to the creator
  • A GMV Max exclusion list you can copy
  • Weekly digest email
  • Unlimited users
Extra videos

Need more in a month? Extra videos are $100 for 100. We email you before you run out.

Checked every day, including the creator videos GMV Max can run as your ads.

The Growth plan is $1,000 a month. For a brand that sells $100,000 a month on TikTok Shop, that is 1% of its TikTok Shop sales.

Watchword does the first pass. You make the call.

Questions

What buyers ask before they sign.

Anything else? Write to us at hello@usewatchword.com.

Is pricing per brand?

Yes. Each plan covers one brand and its products on US TikTok Shop. More than one brand? Talk to us.

Which markets do you cover?

US TikTok Shop only, for now.

What counts as a video?

A new creator video about your brand, reviewed once. A video the creator edits and posts again counts again.

What happens if we use up our videos?

We email you before you run out. Extra videos are $100 for 100, added the same day.

What is the 30-day review when we join?

When you join, we review your creator videos from the last 30 days, so you start with a full view, not just what is posted from today.

How is billing handled?

Annual plans are invoiced once a year. Monthly plans are invoiced each month.

Can we change plans?

Yes. Upgrades apply right away. Downgrades apply at renewal.

Is this legal advice?

No. Nothing Watchword flags is legal advice.

Free Dark Reach Check

See your Dark Reach.

Dark Reach is the exposure your brand gets from creator videos nobody at your brand has seen, reviewed, or approved.

  • We check up to 30 of your most recent creator videos.
  • Every product claim, paid creator disclosure and brand safety issue we find, with the exact videos and lines.
  • Your Claim Drift count: claims your creators made that your own listing does not make.
  • A one-page summary you can forward to legal.
  • An optional 20-minute walkthrough.
  • No login and no access to your accounts.

For brands selling on US TikTok Shop. Free. Limited each week. We choose which requests we take. Not legal advice.

or write to us: hello@usewatchword.com

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Plan limits and fair use are set out in the Terms.